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Blackburn degree students liven up firm’s logo

A TELECOMS company teamed up with degree students in order to get a new corporate identity.

Tony Raynor, managing director of Abbey Telecom, Ordnance Street, Blackburn, decided its existing logo needed reviving and started to look for a new designer.

But he thought the project could bring beneficial experience to a design student, as well as his business.

“I used to be a ‘Guardian Angel’ for East Lancashire Chamber of Commerce, where I would help guide new businesses when they were setting up,” said Tony.

“Our new logo needed re-designing and I thought this is a great opportunity for a student to get hands-on experience with a real design brief.”

Tony contacted Mark Thistlethwaite, programme leader at East Lancashire Institute of Higher Education at Blackburn College. Mark thought the project would offer valuable exper-ience within the business studies module on the BA (Hons) Graphic Design course.

With £500 prize money also on offer, the students soon got to work.

The winner was second year student Michael Rochelle, from Ewood, Blackburn.

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Aug 19, 2008